Dentists
Dental websites written to your College's advertising standard
Dental advertising is among the most closely regulated in Canadian health care, and dental sites are among the most likely to break the rules: before and after galleries, superlatives, and testimonials appear on template sites every day. We write dental pages that convert without those, reviewed by a dentist, and we keep the dated record of what was checked.
What goes wrong
The problems we see on dental clinic sites
- Template sites full of before and after images and testimonials that your College may not permit.
- No clear path for a new patient: forms, insurance, what the first visit involves.
- Emergency instructions buried or missing.
- Fee and direct billing information that is vague or absent.
- No structured data, so the practice does not appear well in map results.
Regulators
Who sets the advertising rules
| Province | Regulator |
|---|---|
| British Columbia | College of Oral Health Professionals of British Columbia (BCCOHP) |
| Alberta | College of Dental Surgeons of Alberta (CDSA) |
| Ontario | Royal College of Dental Surgeons of Ontario (RCDSO) |
| Québec | Ordre des dentistes du Québec (ODQ) |
What we build
Patient tools for a dental clinic
New patient forms with consent
Registration that collects contact details and consent, routed to your practice management software rather than a mailbox.
Booking through your practice software
We link or embed the booking your practice management system provides so the front desk keeps one calendar.
Emergency and after hours instructions
Plain instructions for dental emergencies, kept current by your staff.
Insurance and direct billing information
Accurate, plain descriptions of what you accept and how billing works, without promising coverage.
Service pages reviewed by a dentist
Hygiene, restorative, implants, orthodontics, sedation: each page carries a dental reviewer, credential, and date.
Hours and notices your team edit
The staff panel for hours, closures, and a notice bar.
Systems we connect to
- Your practice management system's online booking
- Direct billing workflow with your insurers
Compliance
What the review covers for dentists
- Before and after images, testimonials, and superlatives are used only where your College's advertising standard permits them, and most do not.
- Titles, specialties, and designations follow the College's rules; general dentists are not presented as specialists.
- Fee advertising follows provincial rules; no claims about insurance coverage the practice cannot control.
- Forms collect contact details and consent only, routed to your practice management software.
- Privacy policy matches the forms and analytics in use.
The full compliance register and the plain language advertising rules guide.
Pricing
The same three services
Build from $7,500
A website built to a clinical standard, from the starter template every Monograph site is built on.
Care $295 per month
Hosting, updates, monitoring, content changes, and a quarterly compliance re review.
Growth from $1,500 per month
An SEO and AI search program that is executed every month, not just planned.
Questions from dentists
Can we show before and after photographs?
Only where your College's advertising standard permits it, and several do not. We check the current standard for your province, tell you what is allowed, and design the pages to convert without relying on prohibited content.
Will the site work with our practice management software?
We link to or embed the booking and forms your software provides, so the front desk keeps one system. We verify the vendor's current features at proposal time.
Start with a call, or a free review of your current site
Send us your website address and we will return a ten point review within two business days, free. Most practice sites fail on three of the ten. If yours passes, we will say so.